Message from our partners

Posted by PP on 20/01/13

'Undie rock'. There's a term you probably haven't heard before, but that's what they're calling the upcoming Swedish band Bad Mans Jam. Not necessarily because their music has anything to do with underwear, per se, but because the band recently played at a fashion show for the clothing brand Björn Borg. They liked what they saw, and decided to start a cooperation with the band. Here's a quote from Social Media Manager David Walegren at Björn Borg:


Bad Mans Jam are great, we just love their passion and their energy. It’s a fantastic track and we think that our fans out there will agree. The ultimate would be if our help to push this would contribute to get them signed.


Check out their first video "I'm So Happy" below.


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